virulent
A booklet listing 141 ways that the world has shifted in response to the COVID-19 pandemic. This report was created in the early pandemic months (April 2020) and as such, highlights the most significant changes that happened early on.
COVID-19 is no doubt accelerating change. We’ve heard it before, that crises bring forward the future we imagined for ourselves 5-10 years out and forces us to live it today. Thanks to this pandemic, we’ve got no choice but to adopt digital processes throughout all aspects of life, little option but to rely on online shopping for nearly all purchases, and have been forced to socialize through entirely virtual means.
It’s perhaps a blessing in a very strange disguise. It’s provided us with an ideal time to stop.
Slow down.
It has given us time to re-evaluate what we want from our lives. Time to question the status quo. Space to find ourselves again.
Do we want things to go back to normal? Yes, to a certain extent. But it’s important that this pandemic serves as a catalyst to a brighter future, one where our collective lived experience has informed a more valuable way of being. So, how will we rise to the challenge?
Here we present to you 141 ways that the world has shifted in response to this pandemic. Some are trends that have picked up in interest, others are repercussions from mitigation measures. All of them should serve as potent launchpads for creative and critical thought. To close, we present 10 new large-scale shifts that will impact the future. Without further ado, let’s get right to it.
Drivers &
Impacts of Change
-
Social Distancing
Quarantines
Shelter-in-Place & Lock Downs
Group Video-Conferencing
Virtual (Night)Clubs
Livstreamed Events
Co-Watching
Surveillance Colleagues
Online Soial Challenges
At Home Workouts
eSports
Open Access
Open Source Projects
Open Innovation Efforts
Collaboration & Mutual Aid
Online Learning
Home-Schooling & Home-Based Learning
Malware & Opportunism
Loneliness Epidemic
Digital Care
Online Dating, Revamped
Virtual Companions, Virtual Friends
Virtual Entertainers
P2P Learning
Assistive Technology
Gun Purchase Increase
Showing You’re Contributing
COVID Vigilantism
-
Increased Screen Time
Surveillance Technologies
3D Printing
Therapy Apps / Physio Apps
At Home Testing
Autonomous Deliveries
Autonomous Vehicles
Automation
Robotic Help
Digital Signature Industry
Cashback and Couponing Apps
Telehealth Services
Digital Pharmacies
Social VR
Demand on Data
-
WFH, Remote Work
Home Gardens
Home Updates
Home Organization
Drive-Through Healthcare
Decentralized Healthcare
New Burial Practices
Off-the-Grid Living
Rural Living
Escape Communities
Rapid Construction
Single Use Items Making a Comeback
Rewilding of Urban Landscape
Better Air Quality
Wellness Interiors
Digital Environments
-
Distributed Teams
Take-Out Deliveries
Contactless Everything
Meal Kit Boxes
Online Shopping & Delivery
Delay in Deliveries
Online Services
Cashless Societies
Pandemic Pantries
Pandemic Savings
Business Pivots
Hospitality Pivots
Retail Pivots
Restaurant Pivots
Brewery Pivots
Household Debt
Debt Consolidation Services
Fear of Strangers
Slowdown in Sharing Economy
Fashion Slowdown
Fewer Trips to Stores
UBI
Stimulus Packages
Payment Deferrals
B2B Collaborations
Restaurants Reinventing as Grocery Marketplaces
Shopstreaming
Senior-Centric Services
Housing Market Freeze
Small Business & Startups Bankruptcy
Online Gambling
Pandemic Swindlers
-
Gigworker Benefits
Virtual Courtrooms
Digital Democracies
Digital Wills & At Home Legacy Planning
Right to Repair Laws
Relaxing Intellectual Property Rules
Restricted Trade
Chaos Seekers, Conspiracy Theorists, Extremists, Terrorists
-
Support Local
Self-Care Products
Proactive Health-Minded Buying
Reactive Health Management
Combatting Misinformation
Homeopathy and Alternative Medicine
Pursuit of Hobbies
Reduced Work Week
Demanding Customers
Sightseeing Walks
Comfort Food
Resourcefulness
Frugality
Mending, Repairing
Mental Health
Germaphobes
Cycling Instead of Transit
Simple Pleasures
Internet as a Human Right
Free and Universal Healthcare
Data Visualization
Re-Evaluating Luxuries
DIYism
Daily Routines
Security Services
New Heroes
Fear of Strangers
Parental Shift
Online Camming
Roving Strip Clubs
-
Digital Music Shows
Cooking Renaissance
Digital Theatrical Releases
At Home Entertainment
Gaming
Leisurewear
New Funeral Practices
New Greetings
Digital Museums & Art Galleries
Digital Travel & Virtual Tourism
Digital Masses & Digital Religion
Rendered & Digital Movies
Critical Conversations
-
- What new opportunities for education have emerged?
- In what ways might we bring the spontaneity of socialization to the digital world?
- How might virtual social connectivity continue to evolve in the near future?
- How might the healthcare industry be reimagined to become more efficient amid chaos?
- In what ways might spectator events be rendered more immersive through technology?
- How might gated communities make a comeback in a post COVID world?
- In what ways might bad actors profit from societal chaos?
- How might we reinforce trust in one another within communities?
- How might synthetic entertainment and digital friendships shift our need for in-person social networking?
- How might we better reassure anxious personalities during pandemics?
-
- What role might new production technologies play in mitigating future crises?
- How might a smart city cope with a pandemic?
- How might novel entertainment experiences evolve thanks to digital technologies?
- How would a more automated society manage through a similar situation?
- How might we reduce our screentime in an age of digitization?
-
- What new types of environments will need to exist to complement our digital lives?
- How might the design of our homes need to evolve to address distributed work?
- How might urban agriculture be affected by this pandemic?
- How might the design of our urban spaces be reconsidered in terms of mitigating infectious disease?
-
- What types of new services might emerge to cater to the new realities of our work-life balance (or lack thereof)?
- In what ways might the use of cash see a resurgence?
- How might consumers regain economic confidence more quickly?
- In what ways might tiered-services become more widely adopted?
- How might the design of delivery services be changed as a result of COVID-19?
- Might businesses be required to present pandemic business plan?
- What role will retail spaces play in an increasingly digitized world?
- In what ways might the economy diversify as a result of the lockdown?
- In what ways will consumerism be altered as a result of COVID-19?
- Might new seasonal patterns of consumer behaviour begin to manifest themselves?
- How might fluctuating personal income patterns be stabilized?
- How might local businesses profit from this pandemic?
-
- What types of nefarious behaviours might have been spawned by the pandemic?
- How might non genuine individuals be more easily identified?
- How might citizens be better informed of critical information?
-
- How might contemplating your own death aid in living a more meaningful life?
- How might the circular economy be accelerated by the shift in consumer behaviour?
- How might coproduction be affected by shifts in consumer behaviour?
- How might our daily rituals evolve in a post COVID world?
- In what ways might our diets shift in response to the pandemic?
- In what ways might the expectation of parental duties shift as a result of the pandemic?
-
- In the face of increasing digitization, how might physical entertainment evolve?
- How might a society driven by craftsmanship and personal development prosper?
- What role might formal attire play in a world grown accustomed to working from home?
- How might tourism shift to become more environmentally friendly?
- How might culture be decolonized thanks to digitization?
new directions
for society
-
This pandemic has provided us an altered perspective on others, one where we see others as potential health threats. It is expected that we will continue to associate large crowds with a greater risk of falling sick, that we will remain more cautious of contaminants within the environment and that we will apply these perspectives to the (re) design of our spaces and services. We acknowledge that given our heavily populated and networked world it is likely that another pandemic will occur...
-
Having experienced disrupted supply chains, there is likely to be momentum carried forward into the development of more resilient and possibly local supply chain networks. Similarly, individuals have had to learn to become more resourceful and self-reliant in the face of the crisis, something that we will surely carry forward.
-
We’ve gained a greater appreciation for the ways technology can help us stay connected and participate in remote events - from virtual sports to virtual meetings, digital presenteeism such as livestreaming is going to become an increasingly accepted norm, even as we transition back to “physical” life.
-
The notion of small personal sacrifice for the greater good has partly been extended to the notion of sharing more aggregated, anonymized data in hopes of being able to more quickly detect the onset of another deadly disease. Added surveillance measures are deemed a necessary evil in such times. It remains to be seen how acclimatized we will become to this deterioration of privacy.
-
As we look to live our lives through virtual mediums, the design of digital spaces for recreation, for work, and for entertainment is a craft that will gain momentum from this pandemic. When paired with the projected uptake in extended reality technologies, the way we live our lives may very well start to resemble an immersive video game.
-
There will be a push for greater automation within our communities so that services may be able to continue operations without human intervention. In addition, autonomous technologies will gain in importance in the face of the increased pressures on logistics companies and delivery partners. We will develop a world where products will be able to continue being produced and distributed with nearly no human involvement.
-
It is possible that the healthcare industry will begin to seriously investigate the development of nursing robots to help take care of the sick. Autonomous robots may reduce the burden and risk placed on a number of workers such as nurses, home care, and social workers during such a pandemic.
-
Being exposed to a reality where everything had to be accessible from home has prompted a rise in direct-to-consumer and do-it-yourself services. This at home consumer convenience has encouraged businesses to find greater efficiencies through careful consideration of their systems and processes. For example, we can expect to continue seeing a decrease in mandatory in-person interactions for services like opening a bank account or applying for a license.
-
The pandemic has taught us to become more frugal in our spending habits. Many are equating this to a positive deceleration, a time for us to readjust our consumption patterns, to reassess what had become our norm. In the face of continued economic uncertainty, we are likely to continue making more considered purchases post-coronavirus likely resulting in reduced consumption. When we do consume, we will find added value in supporting small, local businesses in an effort to reboot their services.
-
Our collective lived experience of sheltering-in-place for months at a time has provided us with a newfound appreciation of a slower, gentler pace of life. One where we’re no longer required to lose hours commuting or preparing for social events. We’ve gained a new appreciation for hobbies, self-fulfillment, meditation, and gratitude.